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...library! The complete guide to writing web-based advertising copy to get the sale : what you need to know explained simply ... What is copywriting? - Blog - GoDaddy UK ... ... Writing research papers; a complete guide, 13th ed. - Free ... ... library! The complete guide to writing web-based advertising copy to get the sale : what you need to know explained simply. [Vickie Taylor] Vickie Taylor emphasizes repeatedly in her book "The Complete Guide to Writing Web-based Advertising Copy to get the Sale: Everything you Need to Know Explained Simply," that the keys to writing effective web-based advertising copy are brevity and clarity. The Complete Guide to Writing Web-based Advertising Copy to Get the Sale will teach you how to make your copy readable and compelling, how to reach your target audience, how to structure the copy, how to visually format the copy, how to forget everything you ever learned about writing, how to pull in visitors, how to convince visitors to buy, how to outline and achie...